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YOUR CART

Area Sales Manager
London & South East

Salary & Benefits:  
  • Circa £40,000 Basic Salary (negotiable depending on experience) 
  • Uncapped Bonus Scheme 
  • Car Allowance – £6,000 per annum 
  • Mobile Phone and Laptop 
  • 23 Days Holiday plus Bank Holidays 
  • Ongoing Product and Sales Training 
  • Career Development Opportunities 
 
Company Description: Our client is a well-established international manufacturer, part of a successful European engineering group, specialising in high-quality electrical enclosures, switchgear, and power distribution solutions. Known globally for quality, innovation, and customer-focused solutions, they offer strong long-term career opportunities within a stable and growing business. 
 
Reports to: Managing Director 
 
Role Overview: We are seeking a commercially driven and relationship-focused Area Sales Manager to drive sales growth across electrical wholesale partners in London and the South East. 
This field-based role focuses on increasing product awareness, developing strong distributor relationships, securing new stock opportunities, and identifying growth opportunities through contractors, installers, and local projects. 
 
Areas Covered: London & South East including Norfolk, East Sussex, Essex, Kent, Oxfordshire & Surrey 
 
Key Responsibilities: 
Sales & Account Development 
  • Develop relationships with electrical wholesalers at branch, regional, and group level 
  • Increase product visibility and secure new stocking opportunities 
  • Grow territory sales, market share, and deliver sales/margin targets 
  • Identify new business opportunities and develop existing accounts 
​
Branch Engagement 
  • Visit electrical wholesale branches regularly across the territory 
  • Build relationships with branch managers, buyers, trade counter staff, and sales teams 
  • Deliver product training and support branch promotions and product launches 
  • Drive product awareness campaigns across distributor networks 

Contractor & Project Development 
  • Work with wholesalers to identify contractors, installers, and panel builders 
  • Support project identification and specification opportunities 
  • Develop joint business opportunities to generate long-term revenue growth 

Reporting & Market Intelligence 
  • Maintain CRM records, pipeline management, and sales forecasts 
  • Monitor competitor activity, pricing trends, and market developments 
  • Collaborate with internal sales, technical, and marketing teams 
 ​
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